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We are delighted to announce a partnership between Healthcare Venues and PR Medical Events, who will contribute their healthcare sector knowledge of the global medical congress environment, to the platform’s new venue compliance index and tools for corporate compliance specialists and meeting planners. The index, and broader platform benefits will be integrated into PR Medical Events’ compliance process to support their clients when selecting code appropriate venues. The upgraded Healthcare Venues solutions will be launched in Q3, 2022
PR Medical Events, is a fast-growing agency providing accommodation and group travel and logistical solutions for worldwide medical congresses and conferences.
PR Medical Events are a team of multi-cultural, passionate, and creative event professionals who understand the value of brand equity providing Quality Group Travel Services to Worldwide Medical Congresses.
Our professional relationships with reliable partners, suppliers, agencies, and hotels, allow us to provide pharmaceutical companies, doctors, pharmacists, agencies, and business delegates full destination management services.
We understand that your event must be considered a success by any measure and we manage every detail to provide unforgettable experiences.
PRM maintains a strong position as a “provider of choice” by orchestrating events flawlessly and ensuring our client objectives are met in a profitable and memorable way.
We understand our clientele’s needs, that is why every single group has dedicated coordinators that can be reached at any time, before and on-site, to ensure that any of your queries and all of our services are delivered in the personal and professional manner which set us apart.
Developing Thought Leadership
At 3Sixty and Healthcare Venues we love thought leadership that can have a positive impact on the healthcare meetings eco-system.
If you have a blog, white paper, or other content that can help create debate or provide a few answers to the challenges we all face then let us know. We can’t promise to support everything .. but we’ll try our best!
We are also enthusiastic to support the development of content from our position as independent experts. We can provide observations or lengthier contributions if they fall within our interests and experiences.
The type of topics that complement our knowledge base are:
You can contact us via LinkedIn or the contacts us page on this website.
About 3Sixty
We have a lot to say about 3Sixty and its explosive growth in the last two years. We have been honoured to collaborate with all actors in the healthcare meetings eco-system in developing strategies to deal with the changes brought about by the COVID pandemic.
We believe that there has never been a better time to be smarter, to seize the numerous opportunities in the evolving meetings marketplace.
Face-to-face, virtual, invest, divest, and everything in between are all on the table right now, a complex matrix of strategic and tactical decisions that must be made in order for your success to be realised.
That is what 3Sixty is all about: navigating your Matrix to become the most successful version of yourself.
When Warner Brothers imagined a return to the Matrix film series little did they know that they would be up against the power house (cough) that is 3Sixty Event Consulting …..
Why, read on …..
In 2019 we interrogated our vision, values, and ambitions and felt it was necessary to bring a clear personality to our meetings consultancy and compliance solutions.
Many flipcharts and post-it notes later (remember those) we found our destination.
“Mastering the Meetings Matrix”
We felt that this single statement, represented by our lady with the VR goggles, circled all our activities linking vision and insight with the navigation of the matrix of challenges you tackle every day. This is the value we bring to the individuals and organisations with whom we work: experienced (old) heads who, with a soft touch and tougher one when required, guide people and organisations to a position where they can effectively identify, then manage their challenges and opportunities. The goal? to emerge in a far better place than ever before.
“We support you manage your matrix of challenges and opportunities”
Early in 2020, we witnessed a surge in demand for our consulting services. Stakeholders from throughout the healthcare meetings eco-system, including corporate organisations, venues, medical societies, and agencies, realised they needed to reinvent their business when their strategic plans were ripped apart in a matter of weeks. Major decisions needed to be made and the creation of a new strategy to maximise the opportunity that the new meetings eco-system was presenting. Their own matrix had changed, and it had done so quickly.
As we applied our consultative solutions it became clear that our support was not only aligned to strategic decision making but also one of connectivity .. when supporting Company A we realised there was a mutual benefit to Company B and so on. Partnerships were now a much more credible strategy than pre-pandemic. For us our network could facilitate these partnership conversations.
So along with the help of Warner Brothers (thanks guys fantastic timing) a 2-year time period and the effects of a global pandemic we have merged our consultancy and healthcare venue solutions into one on-line presence.
At 3Sixty, Betsy was more than an expert in meetings strategy—she was a beacon of kindness, professionalism, and fierce pride in the work she did. Her expertise in the healthcare sector and deep understanding of the US meetings matrix helped shape our success on an international scale. Betsy had over 30 years of experience in meeting and trade show management, hotel sales, and procurement, but her passion for advancing the industry went beyond any résumé. She was a pioneer, developing one of the earliest Strategic Meetings Management (SMM) programs for the world’s largest biotech company and creating venue compliance processes for the PhRMA guidelines.
Betsy was never content to simply follow; she led by example. She set up her own consultancy in 2007, sharing her wealth of knowledge through countless articles, presentations, and educational programs. Her influence reached across America, Europe, and Asia, where she championed the importance of meetings and, most importantly, the people behind them. Her unwavering enthusiasm and commitment touched everyone who had the privilege of working with her. Betsy brought not just expertise, but also warmth and generosity, creating lasting bonds with colleagues and clients alike.
This page will remain as a tribute to Betsy’s incredible character and her tireless work to advance the meetings industry. She may no longer be with us in person, but her spirit, her passion, and her extraordinary contributions will continue to inspire us all. Rest in peace, Betsy.
Mark’s career has seen him master a number of operational roles to become Director of global event management company World Events (now Ashfield Meetings), then Head of Global Events for F. Hoffmann La Roche where he established global compliance guidelines and the integration of 35 markets into a centralised solution.
More recently he worked with Grass Roots to create an aligned international multi-market offer for meetings and events, before becoming Director of 3Sixty Event Consulting and founding our independent venue compliance index healthcare-venues.com. When he’s not deeply involved in developing our own strategic and collaborative offering he is also an expert advisor to Plenum, a peer-to-peer networking group, through which he passionately contributes to the global dialogue around Healthcare meetings and events.
His consultancy experience has given him unrivalled industry insight into strategic meetings management, future trends and HCP engagement.
Simon is a specialist in Healthcare Sector meetings, with a finely tuned understanding of successful events across the product lifecycle. He has supported numerous top-level Healthcare and Life Science companies in developing clinical programmes, coordinating launch activities, and delivering engagement-driven meetings for internal and external audiences.
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